Nursery and Flower Farmers.
The florist needs to have all the skills that enable successful flower growing. The florist needs to ensure that they produce the highest quality of flowers to be able to attract many consumers. Florists are always determined to produce the best quality within the market, and this determination is what brings stiff competition among the flower farmers. Such farmers make frequent lose making them quit the market unwillingly. Flower production should be market-oriented to ensure that consumers accept their production.
The florists should carry out market research to determine the variety of flowers that have a high level of demand within the market. Objective florists can get a lot of income from the market. Flowers are highly perishable, and the farmer needs to be very careful when planning to start the farming. Flower farmers need to plan for the production up to the selling point of the flowers. The profits from the flower farming can only be achievable when the farmer has high ability to organize the necessary activities.
Flowers get spoiled within a short period thus making the need for faster means of transport. The florist need to set aside enough finances to be used in securing the right transport for their flowers. First time flower farmers should collect the right information to enable them to know the right transportation for the flowers before they get into growing of the flowers. Farmers who know the right production seasons get to benefit with large incomes due to right market timing.
Harvested flowers may be affected by the sun and its preferable to do the harvesting in the morning. Consumers require ton purchase attractive flower, and thus the destruction of the flower shape will make the flowers less attractive which may cause the florist to sell them at a very low price. The difficult part of flower farming is ensuring that the flowers reach the market in the structure in which they possess before being harvested. The florists need to ensure they have sufficient workforce to put cut the flowers into equal lengths and put the different colors of the flowers together for easy negotiations with the buyer.
When the target florists production target is the local market, the farmer should ensure that they distribute the flowers to many retail shops as possible. The flowers should be maintained in refrigerators to help maintain their shape. The florist should also start looking for a market when the flowers are still young since old flowers may not be so much useful.
The florist can also go ahead to labeling the bunches to make them look more distinct from those of other producers. The florist can be able to create loyalty for its brand and thus attract more buyers for their flowers. The customer may decrease the value of a given bunch due to a single different flower within the bunch. The farmers have a high risk of losing their finance and at the same time very high chances of getting much income if they get to understand what the flower market needs of them. Flower market is all about competition.
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